Mindbody or Ravini? Get an AI front desk without buying an add-on or moving up to Ultimate.

Mindbody is one of the best-known names in studio software, sold plan by plan through a sales call. Ravini is built for UK gyms that find members through their own Facebook and Instagram ads, with an AI that follows every lead up. Here's the split, from Mindbody's own pricing and terms.1

Mindbody, starting price

£891

a month per location. Starter, Accelerate and Ultimate are all priced on a call.

Ravini, everything on one plan

£50

a month for the first 50 gyms, then £99. AI messages (10p each, plus the text they go out as), outgoing texts (6p per segment; a segment is up to 160 characters, or 70 if the text includes an emoji or another character outside the standard SMS set) and incoming texts (1p per segment) come out of a prepaid wallet.

Mindbody's AI Concierge is included on Ultimate and a paid add-on on Accelerate. Automated campaigns and the sales pipeline are listed on Ultimate. Its first term is 90 days.1,2

Start your 14-day free trial

No card needed. Mindbody details checked 24 September 2026.

The short version

Pick Mindbody if

  • You want a long-established vendor and are happy to agree your plan on a call.1
  • You're comfortable with a 90-day first term.2

Pick Ravini if

  • Your members come from your own Meta ads, and you want every lead followed up in minutes.
  • You want AI replies to leads from day one, paid as you use them (10p per AI message, plus 6p per text segment when it goes out by SMS), without an add-on or a top-tier upgrade.
  • You'd rather avoid a 90-day first term. Ravini's only commitment is one month's notice.

The same week, on each platform

You want AI answering enquiries around the clock

On Ravini

No add-on or upgrade needed. The lead agent replies over SMS and books the trial, at 10p per AI message, plus 6p per text segment when it goes out by SMS, from prepaid credit.

On Mindbody

AI Concierge, Mindbody's 24/7 front desk assistant, is included on Ultimate and a paid add-on on Accelerate. Both are priced on a call.1

You change your mind after a month

On Ravini

No minimum term. Cancelling takes one month's notice.

On Mindbody

The first term is 90 days, then it renews in 30-day periods with 30 days' notice to leave.2

You want to know which ad is working

On Ravini

Atlas reads your Meta ad results next to your leads and joins, and can publish the next ad.

On Mindbody

Analytics and reporting are listed on Accelerate. Meta ad publishing isn't listed.1

Feature by feature

Mindbody and Ravini features compared, Mindbody details checked 24 September 2026
FeatureRaviniMindbody
AI that replies to new leadsPay per use

Replies by SMS. Books trials. 10p per AI message, plus 6p per text segment when it goes out by SMS.

Paid add-on

AI Concierge: add-on on Accelerate, included on Ultimate, not on Starter.1

Automated email and text campaignsIncluded

Campaigns and automations. Texts cost 6p per text segment.

Higher plan only

On Ultimate.1

Sales pipelineIncluded

Lead CRM on every plan.

Higher plan only

On Ultimate.1

Meta ad analysis and publishingIncluded

Reads ad results, flags tired ads and publishes new ones. AI-written ads use Atlas credit.

Not listed

Not on Mindbody's pricing page.1

WebsiteIncluded

Hosted website and landing pages.

Included

A website is listed on Starter.1

Published priceIncluded

£50 a month for the first 50 gyms, then £99.

Partly

From £89 per location; every plan priced on a call.1

No minimum contractIncluded

No minimum term. Cancelling takes one month's notice.

No

90-day first term, then 30-day periods with 30 days' notice.2

Questions gym owners ask

How much does Mindbody cost in the UK?

Mindbody's pricing page says plans start at £89 a month per location, and Starter, Accelerate and Ultimate are each priced on a call. Ravini is £50 a month for the first 50 gyms, then £99, with AI replies and texts paid as you use them.1

Does Mindbody have an AI receptionist?

Yes. Mindbody's AI Concierge is included on Ultimate and sold as an add-on on Accelerate. Ravini's lead agent needs no add-on and replies to leads over SMS, at 10p per AI message, plus 6p per text segment when it goes out by SMS.1

Is there a minimum contract with Mindbody?

Mindbody's terms of service set an initial term of 90 days, then renew in 30-day periods, with at least 30 days' notice to leave. Ravini: no minimum term. Cancelling takes one month's notice.2

Who wrote this comparison?

Ravini did, so read it with that in mind. Every Mindbody detail links to Mindbody's own website, read on 24 September 2026. If something has changed, email sam@ravini.co.uk and we'll correct it.1,2

See what happens to your leads before you leave Mindbody.

Set Ravini up next to what you run now. Send the AI a test enquiry and watch it book the trial. Nothing moves until you decide, and when you do, we move your members across for free.

Start your 14-day free trial

Sources

Mindbody details are from Mindbody's own website, read on 24 September 2026. Prices change; check the source before you decide. Ravini's price is from our pricing page.

  1. 1Mindbody pricinghttps://www.mindbodyonline.com/business/pricing
  2. 2Mindbody terms of servicehttps://www.mindbodyonline.com/company/legal/terms-of-service

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Mindbody vs Ravini: UK Gym Software Compared | Ravini